Thursday, January 22, 2026
Friday, January 23, 2026
Running an HVAC business today means constant pressure with labor challenges, tariff uncertainties, tight margins, demanding customers, and nonstop decisions. Most leaders are stuck reacting instead of leading.
The Altitude Advantage™ brings a fresh approach for HVAC owners and leaders ready to rise above the daily grind and lead with clarity, confidence, and control. Drawing from the exhilarating world of glider flight, Jerome Wade shows why some businesses stay confined to low altitudes while others find lift, soar higher, and become unstoppable.
You’ll discover how to break growth ceilings, strengthen team ownership, improve decision-making under pressure, and uncover hidden opportunities for profit and performance.
This is a business-elevating experience that transforms how HVAC leaders think, lead, and win.
Presented by Business Development Resources
Presented by CI Web Group
Presented by Jerome Wade
Every HVAC business has a culture – the question is whether it's intentional or accidental. Culture is everything to your business, reflecting your mission, vision, values, goals, and so much more.
When culture is unclear, leaders carry too much, accountability slips, standards erode, and “good people” deliver inconsistent results. In this high-impact session, HVAC owners and leaders will learn how to intentionally build a “Signature Culture” that replaces confusion with clarity, entitlement with ownership, and lost opportunity with focused execution, on the job site and in the office.
Smart leaders don’t leave culture to chance. They create it and protect it, as their future depends on it. (…Because it does.)
This presentation explains what inverter technology is, how it operates, and where it fits within modern HVAC system MENU offerings and why it represents the inevitable future of HVAC as legacy (single- and two-stage) “square box” systems move toward obsolescence.
In addition to addressing efficiency, sound performance, market awareness, and real-world economics, it highlights the competitive necessity of adoption while emphasizing the homeowner benefits that matter most, superior comfort through humidity control, minimal temperature swings, and consistently even temperatures.